Arowana Official Commercial 2024

Created for Arowana, a fashion-forward luggage brand, this film pairs sleek minimalism with sculpted lighting to reveal the product’s bold form and quiet confidence. Every frame is sharp, deliberate, and modern—turning luggage into an object of style, not just function.

一支為時尚行李箱品牌 Arowana 打造的形象廣告，結合冷調光影與極簡視覺語言，精準刻劃品牌的俐落線條與沉穩質感。從鏡頭節奏到構圖語彙，全片散發出克制中的張力，讓功能與風格共存，也讓行李箱成為旅行中的時尚配件。